Outlook ahead... Good? Bad?
Type in “Outlook 2007 Email” and you are likely to get several clamoring results of articles and previews of the impact the soon to be release Outlook 2007 will have on designers and developers with regards to HTML based email support.
Some key concerns that will surface are:
- No background image support either in DIVs or Tables
- Poor background color support
- No support of positioning with CSS (float: and position:)
- Poor box model support such as margins and paddings
The challenge becomes apparent as developers learn that the new Outlook 2007 will have limited or no support for some layout elements and styles using HTML and CSS. Existing versions of Outlook utilizes Internet Explorer engine that end-user has installed on their machine and thereby rendering HTML emails based on which version of IE is installed. Outlook 2007 will instead use Microsoft Word’s native HTML parsing and rendering engine thereby preventing that inconsistency. How much of this may impact the possibilities of email design will require time for market saturation and community feedback.
This change brings about some limitations to graphical designs and will require developers to adapt and augment the delivery of effective email newsletters and campaigns. Initially this may seem to be a step back, but the end result may prove to be a step forward for the end-user and their experience by addressing the core objective of email as a delivery of effective messaging and minimizing design integrity.
To assist in creating valid HTML email, Microsoft has released a tool for developers.
More information regarding Outlook 2007 is available in the following two articles:
Word 2007 HTML and CSS Rendering Capabilities in Outlook 2007 (Part 1 of 2)
Microsoft has released a support tool to validate your design before broadcasting
It supports use in conjunction with Macromedia Dreamweaver MX 2004 and Macromedia Dreamweaver 8
Webpronews.com Article
Theinquirer.net Article
Sitepoint.com Article
